From the Desk of Executive
Director, Nerisha Jairaj
Together we step forward, stronger than before. Crafting excellence, carrying South Africa’s pride to the world. Innovation and resilience guide every stride we take. 2026 is our runway—let us walk it with purpose and power.
We kick off 2026 with purpose and opportunity! Join our networking event.
Our calendar of market access initiatives is already in your hands, and the journey begins with the EFLC Networking Event on 19 February. From DTIC to TIKZN, eThekwini, the Retailer Association, and Mr Price, partners are ready to share the pathways of support and funding available. Add to that the inspiring insights of a millennial exporter revealing the secrets to his success—this is your chance to learn, connect, and grow.
Join us at the Coastlands Hotel from 2pm, for a day of empowerment, collaboration, and vision. Together, we step into a year of possibility! RSVP is essential – sarah@saflec.co.za
Best regards,
Nerisha Jairaj Executive Director, SAFLEC
Table of Content
- SEDFA Webinar Empowers Brands Through Visual Storytelling
- Micro Export Program Empowers 10 South African Businesses for Global Growth
- Stepping into the Future: 3D Footwear Design Training Empowers Local Brands
- Collaborating for Market Insight: SAFLEC, SACTWU, and the German Chamber Explore Entry into Germany
- Trade Shows – October Highlights
- Join The Movement: Don’t Miss Out
- Calendar & Upcoming Events
- Social Media
As we step into 2026, sustainability is no longer a choice—it is the future of our industry. EFLC and SAFLEC is proud to announce a Competition for Sustainable Footwear Design, inviting all companies to showcase their creativity, responsibility, and innovation. The winning designs will not only receive national recognition but will also be entered into the prestigious International Footwear Design Competition, placing South Africa’s talent on the global stage.
Why does this matter?
- Sustainability is the new currency of competitiveness. Global buyers and consumers are demanding products that respect the planet and people.
- Innovation drives growth. By rethinking materials, processes, and design, we open doors to new markets and opportunities.
- South Africa has a story to tell. Our designers and manufacturers can lead with authenticity, showing how creativity and responsibility walk hand in hand.
- Collaboration builds resilience. This competition is a chance to unite companies, share ideas, and inspire each other toward a greener future.
We encourage every member to seize this opportunity. Submit your applications, showcase your sustainable designs, and be part of the movement that positions our industry as a global leader in ethical and innovative fashion.
Let us prove that South African footwear does not just walk the walk—it leads the way.
At EFLC, we believe that strong foundations build strong futures. That is why we are offering dedicated support for our eThekwini members, including assistance with website design and email domain creation—tools that will help your business stand out and connect more effectively in global markets.
Between February and May 2026, members can look forward to a series of powerful training sessions designed to sharpen skills and unlock opportunities:
- Trend Workshop – world-class footwear design insights
- Export Training – strategies to access and grow in international markets.
- Production Training – building brands that resonate locally and globally.
- Design Workshops – creativity that meets sustainability and innovation.
- IDC Funding workshop
This is your chance to learn, grow, and prepare for the future with confidence. Together, we are shaping an industry that is competitive, sustainable, and proudly South African.
EFLC Workshops/Support
- Panel discussion and EFLC Networking dinner
- AI Tuesdays
- Export orientation workshop
- Sustainability competition
Trade show/ Exhibition Support
- Mining Indaba
- APLF Hongkong – SSAS Application
- Guangzhou shoes and leather show – SSAS Application
- Garda bags – SSAS Application
- Korea import fair – SSAS Application
- New York Now – SSAS Application
Not a SAFLEC member yet? The industry isn’t waiting—and neither should you. Get access to funding, exclusive trade missions, premium training, and more. Email prenisha@saflec.co.za to unlock the benefits.
Stay Connected Let’s keep flying the flag for South African craftsmanship together—follow us and be part of the story:
Let’s keep moving forward positively no matter the challenges.
Warm regards,
Nerisha Jairaj Executive Director, SAFLEC